In a strategic initiative to expand its manufacturing base and cater to the burgeoning Indian smartphone market, Apple has begun assembling its latest iPhone 16e model in India. Utilizing its contract manufacturing partners, including Foxconn and Tata Electronics, the tech giant is producing these devices locally to meet domestic demand and supply international markets. This development underscores Apple's commitment to reducing its reliance on Chinese manufacturing facilities and highlights India's growing significance in the company's global operations.

The iPhone 16e, launched on February 19, 2025, features the advanced A18 chip with Apple Intelligence and a 48-megapixel rear camera. Pre-orders commenced on February 21, with the device available in 128GB, 256GB, and 512GB variants, priced at INR 59,900, INR 69,900, and INR 89,900 respectively. The smartphone boasts a 6.1-inch display and comes in black and white matte finishes. Shipments are scheduled to begin on February 28.

India has emerged as a pivotal market for Apple, with the company reporting record quarterly sales in the country during the October-December quarter of 2024. The iPhone has become the top-selling smartphone model in India during this period. To capitalize on this momentum, Apple inaugurated two retail stores in Delhi and Mumbai in 2023 and plans to open additional outlets in Bengaluru, Pune, Delhi NCR, and Mumbai.

Beyond retail expansion, Apple's manufacturing footprint in India has seen significant growth. The company surpassed the INR 1 lakh crore mark in iPhone exports from India in 2024, with total shipments reaching a record $12.8 billion, reflecting a 42% increase from the previous year. This surge is attributed to the "Make in India" initiative, which has incentivized companies to establish and expand local production facilities.

In addition to Foxconn, Tata Electronics has played a crucial role in assembling various Apple products, including the high-end iPhone 16 Pro. This collaboration signifies a deepening partnership between Apple and Indian manufacturing entities, further solidifying India's position as a key player in Apple's global supply chain.

Apple's decision to assemble the iPhone 16e in India not only caters to the local market but also positions the country as an export hub for the device. This move is part of a broader strategy to diversify production locations amid global supply chain challenges and geopolitical tensions affecting traditional manufacturing bases.